I had my first diving experience this new year. I realized that diving helps me to feel more connected to the natural world, and it is a…

From concept to scale : Most of the startup products are a series of MVPs. We are still in the MVP stage though we also have paying customers now, still I feel the product is an MVP. It’s going through iterations (not pivoting). …

I have been intrigued with storytelling and how we as humans learned to start telling stories, some of the earliest evidence of stories comes from cave drawings. There are a few drawings even at Wayanad Caves in Kerala which is my home state. Some of these drawings appear to be…

Make sure the following are taken care of in your website, content, etc Since the below is super important, not adding anything else in here. There are multiple ways for visitors to convert to our website besides submitting the contact us form. Create content that focuses on the goals and needs of our buyers. Participate in the places where our best prospects spend their time. Run targeted ad campaigns to generate new visitors/leads.

Building a foundation of sustainable growth Looking at ways of increasing my customer base to 100 which is at 20ish now. I happened to attend the growth stack conference from Hubspot ( From Dan Tyre) and the notes are below. Scaling Essentials 1: Get a plan and process Note down…

Attending Indian Chamber of Commerce startup investor meeting. A few points that were discussed during this meeting Write down your objective on a piece of paper. This is always helpful working capital (Be careful about OPM — other people's money, could get addictive 😃) Expertise doesn’t need always win investments…

Below are notes from a talk by Ankur Saigal COO of Capillary Technology. Going through materials to gain some knowledge on how to set up the sales process for uniQin. Lots of things he discussed, we were already doing. Also, we are in the 10-customer stage at the moment. Hence…

Have been lucky to come across the SaaS learning series by Accel Atoms. Below are notes from a session with Arvind Parthiban. Since we at uniQin.ai is in the process of scaling, all the points discussed below were very relevant to us. Hope the reader finds it useful too Who…

Before we speak about PMF(Product Market Fit) let's understand what product-market fit feels like? Last weekend we founders got together to discuss the OKR for the company for FY23, this topic came up. The points below are something that we came up with. …